A Logo Mat Lets Your Customers Know Where You Stand
If you are in the market for a new mat in your company doorway you could think about the benefits afforded by buying a logo mat.
Even if you do not want to replace the mat at your company’s front door there are lots of other places it could go. Areas such as in front of vending machines in waiting rooms in the boardroom in training zones or in front of the reception desk are all ideal places for a logo mat. The reason for placing a mat in these areas is that a well-designed logo mat will have an excellent impact on employees and visitors.
The logo mat carries a message or an image that will impress those who walk across it. The most common use of a logo mat is as a boost to branding of your company. This is achieved by simply highlighting the name of the company or the logo with a friendly greeting.
Visitors and employees will all be impressed by the look of the logo mat and this in turn will help enhance the building’s atmosphere. When it is integrated with corporate branding a logo mat will increase the sense of professionalism about your company.
The advantages of the logo mat are not only in the aesthetics. The mat also has the function of keeping the entry way free of dirt and moisture carried in by people’s shoes. The purpose of the mat is to keep dampness and grime inside to prevent them from being tracked into the building. It will act as protection against dirt for the floor and carpets underneath the mat by preventing the mess to one small area. This will help save on cleaning costs for the interior of the building because there will be less dirt that needs to be eliminated.
Buying your mat should be easy if you locate a good supplier. If you already have a picture in your head of what you want your mat to look like you can place your logo onto a disk or USB drive and give it to your supplier for duplication on your mat. You should always plan on buying the largest size mat available for the area. There are two reasons for this. First the mat will be easier to see as people approach it thus presenting a greater opportunity to carry your message. The second reason is that the more steps the public takes on your mat the more moisture and dirt will be eliminated.
You should choose a mat with a twisted nylon pile and a rubber backing as these two features will make sure your mat is durable. Vinyl backed mats and coir mats look okay when they are purchased but begin to show wear and tear very quickly. A durable high quality logo mat in an area carrying a lot of foot traffic can often last as long as ten years or more. Ask your supplier for a guarantee of durability or you may be looking for a replacement very soon.
If you want to mark the entry to your company’s place of business a custom made logo mat is a great way to go about it. It will always leave an excellent impression in the minds of your customers. A custom logo mat placed in your doorway is great advertising for your company.